Some people are trying to mislead newbie bloggers for their own personal gain. By creating lots of BS about blogging, they expect the "less knowledgeable" newbies to fall for their scam. Thus, those wannabe bloggers will spend their hard-earned money to buy the products perpetrated by those scam artists. You need to protect yourself from those BS that will make you a failure in blogging! Here are 7 big lies that will kill your blogging business:
Lie #1. Big Audience Equals Profit
Most new bloggers are starting their first blog in the wrong niche area. They are targeting a very broad niche (such as health and fitness, skin health, weight loss, golf, and so on). They forget the fact that in order to make money from their blog, they don't need to build a big audience. This is called targeting a micro niche. Targeting a broad niche will expose you into a very strong competition, and you can't survive in this niche. Small and targeted audience will be a lot easier to make money with.
Lie #2. You Need To Wait For Years Before Getting Good Traffic
Building popularity and reputation for your blog doesn't need to be done in years. You can do it in several months if you do the necessary steps. For a new blog, you have to actively publish high quality content to your blog as well as connect with your audience in several different channels (guest posting, social media, videos, etc) as quickly as possible in order to build your popularity and reputation fast.
Lie #3. You Simply Need To Blog About Your Passion
When you simply follow your passion, you will only create a blog that you can read. Other people may not read your blog. The sole reader of your blog will be you. Ideally, this is a good way to create a private blog for yourself. But, if you want to do blogging for the purpose of making money, you can't do it like this. You need to research your niche first, and build your blog according to what people want to read. Note: Your niche need to have a good amount of potential audience as well as low competition in order for you to successfully monetize it.
Lie #4. You Must Create a Self-Hosted WordPress Blog
You don't need to create a blog with a self-hosted platform such as WordPress. For your information, the internet is not dominated by WordPress blogs. There are thousands of blogs with other platforms that get high level of traffic. So, you can use a blogging platform that you like, such as Blogger, TypePad, WordPress.com, Joomla, and many other platforms available.
Lie #5. You Need To Know All The Things About SEO
The essence of SEO is actually simple. You just need to create relevant content based on the keyword that you target. Thus, the only thing that you must learn in SEO is about how to use a good keyword research tool (such as Google's free Keyword Tool External) and find profitable keywords with it. You don't need to learn about all the SEO mumbo-jumbo that people are feeding you.
Lie #6. You Just Need a Few Content
A blog is not the same as static website. The nature of a blog is dynamic. Therefore, you have to use it as what it means to be. A blog means to be updated regularly, while static website is not. So, if you want to be successful in blogging, a few content is not enough. You need to keep adding content to your blog regularly.
Lie #7. Using Automatic Software Will Help To Drive Big Traffic
Many bloggers are being conned to believe that they can magically attract traffic to their blog with the help of some automatic software (such as auto-blogging, auto-commenting, auto-bookmarking, and so on). Traffic will not come to you automatically by using these types of software. In fact, traffic needs to be built gradually with your effort in building quality content for your blog as well as in promoting it.
Those are 7 big lies about blogging that you must know. If you want to make yourself successful in blogging, don't follow those BS. Get rid of all the bullshit about blogging and you will be able to achieve your success in blogging more easily.
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